The Coyote Ugly Saloon is an American drinking establishment and the namesake of a national chain of bars. It served as the setting for the 2000 movie Coyote Ugly.
The original Coyote Ugly Saloon opened January 27, 1993, in New York City, after New York University alumna Liliana Lovell declined an internship on Wall Street for a career as a bartender. Lovell held several bartending jobs during college and perfected a routine of dancing on the bar, singing, and challenging customers to drinking contests. Applying a business model learned from her former boss, Tom McNeill, she began hiring young women and training them in the wild routine, which included such antics as chugging alcohol, setting light to it, then breathing fire. While some women were good at singing, others good at dancing, and others good at yelling, Lovell found that not all the women were talented in each of the three aspects, so she often paired women with complementary abilities.
In 2001, the second Coyote Ugly Saloon opened in Las Vegas at the New York-New York Hotel & Casino, as a franchise operation. In 2002, a new company-owned bar opened in New Orleans, Louisiana's French Quarter. In 2003, Lovell relocated from New York City to New Orleans, and is today primarily involved in the day-to-day corporate operations of the company from there.